Spirit of the Wolf ™

BOLD.
ADVENTUROUS.
FREE.

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Behind the Design

Spirit of the Wolf

“The wolf on the hill is not as hungry as the wolf climbing the hill.”
- Arnold Schwarzenegger

At its core this brilliantly crafted design pays homage to the mountains of the Pacific Northwest. The spirit of the alpine is inseparably connected to the spirit of the wolf, who’s lingering howls can be heard in the dark of the night.

It harkens back to a time when freedom wasn’t a bumper sticker, and to survive was to thrive.

The wolf, while feared, is also respected. In Native American folklore the wolf is considered a pathfinder, embodying strength, courage, and loyalty. In fact, several Northwest Coast tribes speak of their original ancestors being transformed from wolves into men.

The mountains represent adventure, escape, freedom and eventually, conquest. There will always be another mountain to climb and for many, they wouldn’t have it any other way.

Ultimately, The Spirit of the Wolf design represents the raw spirituality that brings us closer to who we once were.

Bold. Adventurous. Free.